Saturday, 18 February 2012

Front Cover Analysis One

Q magazine’s sophisticated colour scheme of red, white and black is undoubtedly what we associate most with Q, instantly highlighting that it is in the band of more up-market music magazines. The bright red background around the Q automatically catches the reader’s eye and they have adapted the colour scheme and added peach for this issue, creating a more exciting vibe, relating to a younger audience.
           The exciting vibe and younger target audience is also highlighted by the artists featured on the cover, Jay-Z, Lady Gaga and Dave Grohl. Q magazine is usually targeted towards a slightly older audience but has adapted this issue to target a younger audience by featuring these artists. Jay-Z is standing in a relaxed confident stance at the front, with the image taken from a low angle, making him appear to have the power over us. Being at the front suggests that he is the main feature in the article and in some sense is the most important artist on the page. With all three artists also looking down directly into the camera it almost creates a menacing feeling, which causes the reader to be in awe of them.
          There is less text than usual on this issue of Q, drawing the reader’s attention to the various sizes of text that is featured on the page, consisting of 10 well known artists instantly making the reader want to buy this magazine. The use of quotes from the three main artists also entices the reader, making them want to read on inside. Circles are also used grasp the reader’s attention, highlighting the main statements, ‘exciting people’ and ’42 pages of reviews’. Giving the reader extra bursts of information, exciting the reader into buying the magazine.
           I will take inspiration from the colour scheme of Q magazine and use it for my magazine as I like the simplistic sophisticated feel it creates. However I may change the red to a different colour to suit my magazine more. I will also similarly use quotations from my artist/artists as I think it entices the reader, encouraging them to want to find out more and read on.

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