This contents page of MOJO is uses an image dominant style,
focussing the reader’s attention to the featured artist. The image is taken
from a high-angle, perceiving the artist to be slightly vulnerable to his
audience relating to the text, ‘despite tears, rows and despair’. There is a
mixed colour scheme of gold, black and red, creating a simplistic yet effective
theme highlighting certain parts of the page such as headings and page numbers.
The text is predominantly black, being basic and straight to the point,
targeting MOJO’s alternative genre and audience. A serif font is used mainly
for headings such as ‘features’, page numbers and artist names, allowing them
to stand out and make a bold impact on the reader. More subtle text such as the
information on the artist is in a sans serif font, revealing the diversity that
this magazine has knowing how to interest the reader’s eye.
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